FARGO, a shortened form of Farmer’s Grocery, delivers all five components of a healthy diet recommended by the World Health Organization (WHO). The five components of a healthy diet are Whole Grains, Quality Protein, Fruits and Vegetables, Plant-Based Oil, and Water. Our knowledge-based organization focuses heavily on nutrition, food safety, and healthy food solutions to prevent noncommunicable diseases (NCDs), i.e., cancer, heart, kidney, liver diseases, type 2 diabetes, etc. We often see stories of the sudden loss of our loved ones on social media due to these diseases. The social and economic impact of these diseases is immense. Food adulteration is high in Bangladesh, ranking poorly on the global food safety and quality index. Knowledge of food and nutrition is also not satisfactory in society, resulting in malnutrition, diseases, and premature deaths.

Fargo started its journey during the mass outbreak of SARS-CoV-2 in July 2020 through research on “State of Food Adulteration and Malnutrition in Bangladesh.”

During the pandemic, we ran a charity called ‘Mpathy’ and provided online consultations to 200+ COVID-19 patients. While working with COVID-19 patients, we discovered that patients with poor immune systems experience severe consequences and suffer lasting illnesses and disabilities. Soon, the root of the cause—adulterated food significantly weakening immunity—was brought to light. Therefore, Fargo started its operations by sourcing and delivering safe and nutritious food in Bangladesh and gradually expanding its markets globally.

Fargo has transformed into a European Standard Company to facilitate exports, product diversification, and promote research & innovation. In 2024, Fargo became a Netherlands-Bangladesh Joint Venture Company.

Apart from delivering food products, Fargo works on Health and Beauty Solutions (HBS) to strengthen the immune system, enhance productivity, improve brain health, prevent diseases and aging, improve life expectancy, and so on. Hence, we have innovated natural nutrition-based health and beauty solutions based on food and nutrition science, advanced health knowledge, and scientific research evidence. Our team comprises doctors, nutritionists, naturopaths, herbalists, and Food engineers. We collaborate with local and international health and nutrition professionals and organizations.

We are committed to developing a healthy and happy society by replacing contaminated and unhealthy food on our consumers’ dining tables with healthy and nutritious food. We pursue a responsible business model and prioritize environmental sustainability, a circular economy, and attaining SDGs 2, 3, and 12. Fargo aims to use technology extensively for growth and compliance assurance. Ethics plays a vital role in all our business operations.

Fargo Mart is Fargo’s signature outlet, a healthy food chain shop. We deliver all five components of Healthy Food recommended by the World Health Organization (WHO), i.e., Whole Grain Rice, Quality Protein, Fruits and Vegetables, Plant Based Oils, and Water at Fargo Mart. We have set up our first outlet based on increasing consumer demand at Tejgaon, close to the Ninakabbo building. We plan to set up more outlets around Dhaka City and nationwide soon. You may visit Fargo Mart any day of the week as it is open seven days a week. Please find the contact information and Google location of the mart here at this link https://www.facebook.com/fargomartss.

`We don’t deliver food; we deliver respect.’ With this motto, FARGO has been working since July 2020 to change the narrative of food safety and quality in Bangladesh. Our research revealed that lack of consumer respect is the critical reason for food adulteration. Most food producers and growers do not respect the consumers. Therefore, they use harmful insecticides, pesticides, herbicides, coloring and ripening agents, preservatives, and unsafe water while growing, transporting, processing, packaging, and preserving food products. We follow rigorous standard operational procedures (SOPs) and food safety and quality compliance at every step of sourcing, transportation, processing, packaging, and delivery.

Bangladesh ranks 99th out of 113 countries in the food safety and quality index (Source: Intelligence Unit, The Economist). Food adulteration and lack of food diversity are the main reasons for our poor performance in the global index. This has a severe detrimental impact on public health and the economy. Number of cancer patients is on the rise. There are more than 15 lakh cancer patients in the country, according to an updated estimation of the World Health Organization (WHO) (Source: The Daily Star). Every year, 300,000 people become cancer patients, and half of them die of the disease. 2 lac people become kidney patients. Experts say that food adulteration is the main reason for cancer and kidney diseases. A silent pandemic is happening due to food adulteration in Bangladesh and globally.

FARGO aims to bring a paradigm shift in the food industry of Bangladesh with a hazard to health dictum.

Food scientists, physicians, and nutritionists suggest that natural food products possess healing properties as nutrients remain unaltered. Delivering natural food to the customer while maintaining purity is our highest priority. That is why our prominent tagline is “From Nature with Purity.” Our brand name, Fargo, is a shortened form of Farmer’s Grocery.